Create an up-to-date library of great articles that show off your authority and keep your visitors coming back for more.
What’s content marketing, you ask? Simply put, it’s putting out information that helps people solve their problems.
And blogs are one of the most effective ways to do this.
That’s why I create blog posts with 2 goals—to rank in Google for the questions everyone is asking and answer those questions in the most helpful way possible.
We’ve all been there. You start reading an article and instantly switch to scan mode.
That’s because it’s a snooze fest. And it’s been regurgitated from hundreds of other never-to-be-remembered blog posts out there.
So, I focus on crafting articles that make people keep reading. Read on to see how.
I target the specific phrases your audience is searching for so they can find posts easily.
I explore top-ranking posts and brainstorm how to cover popular subjects better.
Every post starts with a structure, so you know exactly what to expect from the draft.
Discover how easy it is to read a thousand-plus-word post with defining sections.
I infuse relevant stories into articles to draw people in and to keep them reading.
Stay on top of your content marketing with regularly scheduled engaging posts.